Demand Prism
Lead generation for physio & rehab clinics

Local demand must be matched to the right evaluation pathway.

Rehabilitation acquisition depends on condition, referral requirements, insurance participation, location, therapist capacity, recurring visit economics, and the practice's ability to respond and schedule promptly.

Demand Prism charges a success fee only when a qualified patient attends their appointment — clicks, calls, and no-shows are never billed. See how the model works

Physical therapist guiding a patient through a controlled mobility exercise
The objective is an appropriate attended evaluation, not an undifferentiated inquiry. Campaigns should match service line demand to access, payer rules, therapist capacity, and patient communication. Images are illustrative and do not depict actual patients.
Potential pathways

Different rehabilitation needs produce different patient journeys.

Campaign structure should reflect the practice's specialties, payer model, referral environment, appointment access, and ability to deliver a coherent course of care.

01

Musculoskeletal evaluations

Local search intent, direct access rules, accepted plans, pain related messaging, and evaluation availability shape the campaign.

02

Postoperative rehabilitation

Surgeon relationships, timing, protocols, insurance, and care coordination matter more than broad lead volume.

03

Sports and performance recovery

Athlete profile, injury stage, therapist capability, return to activity expectations, and responsible claims require clear positioning.

04

Mobility and specialized therapy

Neurologic, vestibular, pelvic health, pediatric, and other specialties require especially precise services, qualifications, and audience language.

Readiness assessment

Recurring care economics do not compensate for weak intake operations.

Demand Prism reviews referral conditions, payer mix, therapist availability, response time, evaluation access, attendance patterns, and the selected service line.

01

Access and payer requirements

Direct access rules, referrals, authorizations, accepted plans, self pay options, and geographic reach affect patient fit.

02

Therapist and schedule capacity

Campaign activity should be matched to evaluation slots, therapist specialties, location capacity, and the practice's ability to begin care promptly.

03

Patient communication

Timely response, benefit verification, appointment preparation, reminders, and expectation setting influence attendance and retention.

Demand Prism may support

  • Service line and local market assessment
  • Search and demand generation strategy
  • Patient messaging and creative
  • Evaluation booking journey
  • Attribution and attendance reconciliation

The practice remains responsible for

  • Clinical evaluation and treatment planning
  • Referral and payer accuracy
  • Therapist and appointment capacity
  • Patient communication and scheduling
  • Approval of claims and service details

Assess a specific rehabilitation service line.

The assessment reviews demand, referral conditions, payer mix, capacity, patient handling, and measurement requirements.

Request an assessment